01
Funding & Growth
A company raises capital, grows its team, or expands into a new market. New growth creates new problems, budgets, and priorities.
B2B SaaS
Reach companies when they have a reason to buy.
Operis monitors your market for companies showing evidence that your product may matter now, and shows you the research behind each one.
The timing advantage
Your next customer is already leaving clues.
Demand starts forming long before a buyer begins searching for new software.
Companies rarely start searching for new software without a reason.
Something changes first.
- They raise capital.
- Hire a new leader.
- Expand their team.
- Enter a new market.
- Adopt new technology.
- Launch a new initiative.
- Outgrow their current tools.
Operis watches for these moments and turns them into opportunities for your company.
The signals
Find the opportunity before it enters the market.
Most SaaS outbound starts with a list: industry, employee count, and job title. Then everyone gets roughly the same message. Operis starts somewhere else: What changed?
02
Leadership Changes
A new VP Sales, CTO, CMO, COO, or other senior leader joins. New leaders often evaluate existing systems and introduce new tools.
03
Technology Changes
A company adopts, replaces, or removes technology connected to the problem your product solves. That change can reveal both opportunities and gaps.
04
Business Changes
New products, partnerships, markets, offices, acquisitions, and strategic initiatives can create entirely new software needs.
Start with a moment of relevance, not another generic outreach sequence.
Get 3 free opportunitiesHow it works
From signal to opportunity.
Finding companies that match your ICP isn't enough. Timing determines whether they care.
- 01
Discover
Operis identifies companies matching the customers your SaaS product is built for.
- 02
Research
Operis tracks what is changing inside those companies and identifies moments where your product becomes relevant.
- 03
Act
You get the opportunities every Monday and reach out with context, or we reach out for you and introduce you to the companies that want to talk.
A better approach
Your ICP tells us who. Signals tell us when.
Traditional outbound is good at answering one question: Who could buy this? But a company fitting your ICP doesn't mean they need your product today. Operis adds the second question: Why would they care right now?
Traditional prospecting
- 10,000 ICP accounts
- Static company data
- Generic personalization
- Volume-based outreach
- Right company, wrong timing
Operis
- Selected accounts
- Live business changes
- Relevant decision-makers
- Context-driven outreach
- Right company, better timing
Made for your market
Built around how your product is bought.
Different SaaS products have different buying moments. Operis tracks the signals that actually matter for yours. If you sell a sales platform, Operis might track:
New VP of Sales
A new leader may evaluate the existing sales stack.
Growing sales team
More reps can create new requirements around tooling, processes, and management.
New funding
Fresh capital can accelerate GTM investment.
Market expansion
Entering new regions can require new infrastructure and processes.
Why it matters
Not another list for your sales team.
“You fit our ICP” isn't a reason to reply.
“This just happened inside your company” can be.
Every day
Turn market changes into pipeline.
The market around your product changes every day. Most of those events disappear into news feeds, databases, and LinkedIn updates.
Market changes quietly create reasons to buy.
- Capital movesCompanies raise money.
- Leadership shiftsExecutives change jobs.
- Teams scaleTeams expand.
- Products evolveNew products launch.
- Priorities changeNew initiatives take shape.
Operis connects those events to your market and asks one question:
Does this create a reason for these two companies to talk?
When the answer is yes, it becomes an opportunity.
Who this is for
Built for B2B SaaS teams that value relevance.
01
Know their ICP
You already understand what a good customer looks like.
02
Have a product people need
The challenge isn't building the product. It's consistently reaching the right buyers.
03
Sell through conversations
Your product has enough value that a qualified sales conversation matters.
04
Want relevance over volume
You would rather reach 50 companies for a real reason than send another 5,000 generic emails.
Pricing
Two ways to work together.
Start with three free opportunities. If they're useful, choose how you want to work.
The weekly list
01You get the opportunities. You reach out.
$500 / month
Per market or niche. Month to month, cancel any time.
- 10 researched opportunities every Monday
- Why now and why they fit, with sources
- The right person to contact, with a checked email
- Each opportunity goes to one firm only
If none of your first month's opportunities turns into a conversation, the next month is free.
Get 3 free opportunitiesDone for you
02We reach out. You meet the ones who say yes.
From $500 / introduction
No retainer. The price is agreed before we start.
- We research and qualify the companies
- We write the outreach and handle the replies
- When a company wants to talk, we introduce you by email
- You pay only for introductions that happen
Good for firms that would rather spend their time on calls than on outreach.
Ask about done-for-youA database tells you who exists. Each Operis opportunity is researched: what changed, why it matters for your offer, the sources, and who to contact. You get fewer companies, each with a reason to talk.
You can, but it takes hours every week, and most of what matters isn't on the surface: how long a need has been open, whether anyone in-house is handling it, and who decides. Start with three free opportunities and compare them with your own research.
Nothing. Tell us your market and who you want to reach, and we send three researched opportunities so you can judge the quality before you pay anything.
No. Each opportunity goes to one firm only.
We contact the companies for you and handle the replies. When one wants to talk, we introduce you both by email. You pay only for introductions that happen, at a price agreed before we start.
No. The weekly list is month to month and you can cancel any time. If none of your first month's opportunities turns into a conversation, the next month is free.
Recruitment firms, B2B SaaS companies, and wealth and advisory firms. If you sell something else where one new client is worth a real conversation, write to us.
Start here
Somewhere in your market, something just changed.
A company raised money. A new executive started. A team began expanding. A system stopped working. A new priority appeared. One of those changes could make your product relevant today. Operis helps you find it.
Get 3 free opportunities